Three Card Types. Three Competencies.
The three steps from knowing, to doing, to being.
Each card type builds a different competency — knowledge, judgment, then attitude. Hover or tap a card to flip it, and click to see the second example.
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Quiz Cards
Know > Build Knowledge
Multiple-choice questions testing understanding of B Lab Standards™. Three options, one correct answer. Teams earn tokens for correct responses.
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Uncertainty Cards
Do > Develop Skills
Decision-making scenarios presenting Risks or Opportunities. Teams must identify the situation type and respond appropriately. Develops practical judgment.
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Practice Cards
Be > Shape Attitudes
Real-world examples of Good and Bad governance practices. Creates "recognition moments" where seemingly reasonable actions reveal governance gaps.
Tap cards to flip
Training That Fits Your Reality
SIMPLI IN THE BOX® adapts to how you teach. One game, three formats — so the same content fits the moment, from a 15-minute pre-lecture warm-up to a full 3-hour certification workshop.
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Ice-Breaking Game
15 MINUTES
4 Quiz cards. 4 teams.
A quick start.
When to play: a simple way to open a meeting, a talk or a conference, and get people thinking before the real work begins.
Cards: Quiz cards only.
How you play: teams answer in turn, each building on the last (a “cascade”).
Best for: warm-ups and conference openers. -
Impact Game
45-60 MINUTES
12 cards. Real decisions.
Learning you can check.
When to play: best when you want to look closely at one topic - as a session on its own, or to confirm that earlier teaching has stuck.
Cards: Quiz, Uncertainty and Practice.
How you play: all three card types explore a single impact topic in depth.
Best for: standalone sessions, checking learning after a lecture, and team training. -
Full Game
90-180 MINUTES
96 cards. The whole course.
The game does the teaching.
When to play: the full path through every topic - for longer courses, certification preparation, or thorough professional training.
Cards: Quiz, Uncertainty and Practice.
How you play: all three card types across every impact topic (7) plus the Foundation Requirements - the complete B Lab Standards™.
Best for: university courses and certification preparation.
For everyone helping business evolve
Business can evolve to benefit people and the planet. That change spreads through people — those who teach it, those who live it, and those who help others get there. SIMPLI IN THE BOX® is made for all three.
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University Educators
The next generation forms its idea of business at university. With B Academics, SIMPLI IN THE BOX® brings B Corp™ thinking into the classroom — not memorized for an exam, but debated and carried with them.
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Corporate L&D Teams
Already a B Corp™, or just starting to imagine becoming one? SIMPLI IN THE BOX® turns the B Lab Standards™ into an experience your people actually feel — the first real step from "we should" to "we do."
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B Corp™ Consultants
You live B Lab Standards™ every day. Bring SIMPLI IN THE BOX® to your clients and turn deep expertise into change that sticks — and, as a licensed ambassador, help grow the global movement with the game.
WHAT MAKES SIMPLI IN THE BOX® DIFFERENT
Learning Through Recognition, Not Lecture
Traditional training tells people what's right. SIMPLI IN THE BOX® creates moments of recognition — where familiar business behaviors suddenly reveal their real impact. That uncomfortable "wait, we do that" realization creates learning that lectures never achieve.
Recognition moments
Bad practices, risky moves and tempting quiz answers all sound reasonable — until discussion reveals the flaw. That recognition teaches more than a plain answer.
Improvement journeys
Good practices and smart opportunities show realistic first steps, not perfect systems — so players see achievable progress and build confidence, not intimidation.
Systematic design
A clustering method turns every requirement of each Impact Topic into big ideas, learning objectives and the three card types — full, verified, balanced coverage.
Training guides
Every card has a guidebook page — intent, key points, why each answer works or fails, and the exact B Lab Standards™ it draws from — so the Game Master leads well.
Physical Game Box
Real cards, real boards, real people around a table. No screens, no logins, no tech to fail — everything's in the box.
Team Competition
Teams earn tokens by putting B Corp™ principles into practice — competition that drives engagement and collaboration.
Game Master Guided
A guide for every card. A facilitator who knows the framework — not every detail — leads confidently, no certification.
Adaptive Difficulty
Standard deck in the base box, Advanced as a separate expansion — match complexity to your audience, or mix both levels.
A closer look at the training guide
This is the companion guide behind every card — intent, key points, why each answer works or fails, and the exact B Lab Standards™ it draws from. It is what lets any Game Master lead with confidence.
Swipe · tap to zoom
One card, every language.
A tool for the Game Master. In play, a card is read aloud — but its color is the answer: green or red says good or bad, opportunity or risk. So every card also comes as a clean, projectable version — the full wording on screen, with no colors, no cues, and no marked answer.
Flip each card to see the difference: the colored card the reader holds, and the language-neutral slide the room follows. A mixed-language group can read along at its own pace and still play fair — nothing on the slide gives the game away.
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Quiz Cards
Which answer?
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Uncertainty Cards
Risk or opportunity?
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Practice Cards
Good or bad?
Tap cards to flip
Choose Your Training Foundation
Three editions, one system. Start with the Standard base game, add the Advanced expansion when you're ready, or take both in the Bundle.
Standard Edition
The complete base game — 96 cards across all 7 Impact Topics + Foundation Requirements, with boards and tokens.
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Advanced Edition
An expansion of more complex organizational scenarios. Requires the base game, where the boards and tokens live.
View- Bundle
The Bundle
Standard + Advanced together — every scenario from simple to complex. Best value.
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The more impact you spread, the less you pay.
SIMPLI IN THE BOX® exists to turn the B Lab Standards™ into everyday practice — so we reward the organizations that carry that impact furthest. Register your business account, let us confirm who you are, and your discount applies automatically to every product on the site: no conditions, no expiry. It's how we put our purpose into the price, in the spirit of the B Lab™ Declaration of Interdependence.
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B Corp logo
20% off
Certified B Corporations™ — You already run your business as a force for good. Every product, 20% off, unconditional, for as long as you are certified.
How to qualify: at registration, add the link to your company's page in the official B Lab™ directory. We verify it and approve your account.
Find a B Corp ↗ -
University
40% off
Academic institutions — Universities and schools shape how the next generation thinks about business. Every product, 40% off — and you never need a commercial license to teach with the game.
How to qualify: at registration, add your institution's page in the WHED world directory of higher education. We verify it and approve your account.
Search WHED ↗
In the spirit of the Declaration of Interdependence
We must be the change we seek in the world.
That all business ought to be conducted as if people and place mattered.
That, through their products, practices, and profits, businesses should aspire to do no harm and benefit all.
To do so requires that we act with the understanding that we are each dependent upon another and thus responsible for each other and future generations.
B Lab™, Declaration of Interdependence
Common Questions
SIMPLI IN THE BOX® is a facilitated card game that turns the B Lab Standards™ into hands-on team training. Instead of reading the standards, teams work through real decisions — quiz questions, uncertain situations, and good and bad practices — across the seven Impact Topics that shape responsible business.
It is developed and owned by OPERARI S.R.L. Società Benefit, a Certified B Corporation™, with pedagogical input and support from B Academics Italy.
The B Lab Standards™ tell you what good practice looks like; they don't build the reflex to recognize it under pressure.
The game puts your team inside concrete situations — a risk to spot, an opportunity to seize, a practice to judge as good or bad — with immediate feedback from the Game Master's companion guide. Reading informs; the game trains judgment and gives everyone a shared language.
The game follows the structure of the B Lab Standards™. It covers all seven Impact Topics — Purpose & Stakeholder Governance; Fair Work; Justice, Equity, Diversity & Inclusion; Human Rights; Climate Action; Environmental Stewardship & Circularity; and Government Affairs & Collective Action — plus the Foundation Requirements.
Each of the eight decks has 12 cards: 4 Quiz cards, 4 Uncertainty cards (risks and opportunities), and 4 Practice cards (good and bad practices) — 96 cards in all.
The Standard Edition is the complete base game: 96 cards across all seven Impact Topics plus Foundation Requirements, with the boards and tokens you play on.
The Advanced Edition is an expansion of more complex organizational scenarios; it uses the boards and tokens from the Standard Edition, so it isn't a standalone game.
The Bundle is Standard + Advanced together — every scenario from simple to complex, at the best value. Prices are shown on each product page.
No. The Advanced Edition is an expansion: the boards and tokens live in the Standard Edition, so the store only lets you add Advanced if you already own — or are buying — the base game.
If you're new to SIMPLI IN THE BOX®, choose the Standard Edition or the Bundle.
No. Every game is led by a Game Master, and every deck comes with a companion guide that explains each card's intent, the key points, why each answer works or fails, and the exact B Lab Standards™ it draws from.
A facilitator who prepares with the guide can lead confidently without being a B Corp™ specialist. Players don't read the guide — they learn through the Game Master.
Every card also comes as a language-neutral version the Game Master can project on screen — helpful for mixed-language groups, and it never gives away the card's type or the quiz answer.
Yes. The edition is in English, but every card also comes as a clean, language-neutral version the Game Master can project on screen — the full wording, with no colors, no cues, and no marked answer. A mixed-language group can read along at its own pace and still play fair: nothing on the slide reveals whether a card is a risk or an opportunity, a good or bad practice, or which quiz answer is right.
Teams leave with a shared vocabulary for responsible business, the ability to recognize risks and opportunities across the seven Impact Topics, and practice in judging real situations as good or bad.
Because play is discussion-based, you can see understanding develop in the room. It's a training and alignment tool, not a certified assessment.
The Impact and Full games are flexible: 4–20 participants, split into teams. The short Ice-Breaking format needs exactly four teams.
Sessions scale with how many Impact Topics you play — about 15 minutes for the ice-breaker, 45–60 minutes for a single topic, up to around three hours for a full day across all topics. The rules never change; only the length scales.
Every copy includes the non-commercial license, free. That covers personal play, internal training within your own organization, teaching in schools and universities, and advocacy or social-impact training — as long as no one is paid to deliver the session.
The moment someone is paid to run a session, you need the Commercial License upgrade. It's the charging for delivery that matters, not who's in the room. Two cases both need it: a company that hires an external consultant as Game Master — even for its own team, using its own box — and a consultant, trainer, or provider who sells training built around the game.
Commercial Licenses are sold separately, one per product: one for the Standard Edition, one for the Advanced Edition, and one for the Bundle. Buy the upgrade that matches the edition you deliver with.
Like the games, licenses are sold to businesses.
SIMPLI IN THE BOX® is sold business-to-business only. Purchases require a business account, and the store will ask you to sign in or register as a business before checkout. It isn't sold to consumers.
Yes. Once your business account is approved, the discount applies automatically to every product on the site: 20% for Certified B Corporations™ and 40% for accredited academic institutions — unconditional, with no expiry.
At registration we ask for a link to your page in the official B Lab™ directory (your B Corp™ page) or in the WHED world directory of higher education (your academic institution page), so we can verify you; that check is the only condition. It's how we put our purpose into the price, in the spirit of the B Lab™ Declaration of Interdependence. Academic institutions never need a commercial license to teach with the game — and neither do for-profits delivering advocacy or social-impact training, who use the free non-commercial license.
After your order is confirmed, your digital materials arrive by email as PDFs, each watermarked with your details and license tier. You get two: the companion guide behind every card — its intent, key points, and the exact B Lab Standards™ it draws from — and a clean, language-neutral version of the cards the Game Master can project on screen.
They're licensed for your use, not sold as files to redistribute — please don't share them or remove the watermark. There's no shipping charge for digital materials.
Physical items — the Standard Edition, the Advanced Edition, and the Bundle — are dispatched within about two business days, unless otherwise stated on product pages or at checkout. Delivery times depend on destination (fastest within Italy, a little longer across the EU and UK), and shipping is calculated at checkout by destination and weight.
Digital materials arrive by email at no shipping charge.
Because we sell business-to-business, orders aren't subject to consumer cancellation rights. Digital materials are licensed and can't be canceled or refunded once access has been provided.
If a physical item arrives damaged, defective, or incorrect, contact us within 14 days with evidence and we'll arrange a replacement at our expense.
SIMPLI IN THE BOX® is developed and owned by OPERARI S.R.L. Società Benefit, a Certified B Corporation™, with pedagogical input and support from B Academics Italy. Its content is based on the official B Lab Standards™, used under license from B Lab™.
The game does not constitute an endorsement or certification by B Lab™, and playing it doesn't confer or formally prepare a B Corp Certification. It can help your team understand the areas the standards cover — useful background for any responsible-business journey — but it has no formal role in the certification process.