Cookie Policy

SIMPLI IN THE BOX® is developed and owned by OPERARI S.R.L. Società Benefit, a Certified B Corporation™.

Last updated: 11 September 2026 — version 20260911




This Cookie Policy explains how OPERARI S.R.L. Società Benefit ("Company," "we," "us," and "our") uses cookies and similar technologies to recognize you when you visit our website at https://simpli-inthebox.com ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

In some cases we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, OPERARI S.R.L. Società Benefit) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

Why do we use cookies?

We use first- and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our Website for advertising, analytics, and other purposes. This is described in more detail below.

How can I control cookies?

You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Preference Center. The Cookie Preference Center allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.

The Cookie Preference Center can be found in the notification banner and on our Website. If you choose to reject cookies, you may still use our Website though your access to some functionality and areas of our Website may be restricted. You may also set or amend your web browser controls to accept or refuse cookies.

The specific types of first- and third-party cookies served through our Website and the purposes they perform are described in the table below (please note that the specific cookies served may vary depending on the specific Online Properties you visit):

Essential website cookies:

These cookies are strictly necessary to provide you with services available through our Website and to use some of its features, such as access to secure areas.

Name: ri-*
Purpose: Used by Google reCAPTCHA to distinguish between humans and bots for fraud prevention and security purposes.
Provider: simpli-inthebox.com
Service: Google reCAPTCHA View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: Priority
Purpose: Technical cookie used for network/request prioritization on the Shopify domain. Required for functionality.
Provider: e9296b.myshopify.com
Service: Shopify View Service Privacy Policy
Type: server_cookie
Expires in: Session
Name: shopify:webmcp_adapter_loaded
Purpose: Technical flag indicating that Shopify's Web MCP adapter has loaded. Required for core store functionality.
Provider: simpli-inthebox.com
Service: Shopify View Service Privacy Policy
Type: html_local_storage
Expires in: Persistent
Name: cart_currency
Purpose: Used in connection with shopping cart.
Provider: simpli-inthebox.com
Service: Shopify View Service Privacy Policy
Type: server_cookie
Expires in: 14 days
Name: _shs_state
Purpose: Shopify state cookie required for core store/session functionality.
Provider: simpli-inthebox.com
Service: Shopify View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: TERMLY_API_CACHE
Purpose: Used to store visitor's consent result in order to improve performance of the consent banner.
Provider: simpli-inthebox.com
Service: Termly View Service Privacy Policy
Type: html_local_storage
Expires in: 1 year
Name: localization
Purpose: Stores the visitor's country and language preferences for localized shopping experience
Provider: simpli-inthebox.com
Service: Shopify View Service Privacy Policy
Type: server_cookie
Expires in: 11 months 30 days
Name: __cf_bm
Purpose: Cloudflare places the cookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode.
Provider: .linkedin.com
Service: CloudFlare View Service Privacy Policy
Type: server_cookie
Expires in: 30 minutes
Name: Priority
Purpose: Technical cookie used for network/request prioritization. Required for the site to function.
Provider: simpli-inthebox.com
Service: Shopify View Service Privacy Policy
Type: server_cookie
Expires in: Session
Name: _shopify_essential
Purpose: Set by Shopify; strictly necessary cookie used to keep the store secure and functioning (sessions, cart, checkout).
Provider: simpli-inthebox.com
Service: Shopify View Service Privacy Policy
Type: http_cookie
Expires in: 11 months 30 days
Name: Priority
Purpose: Technical cookie used for request prioritization on Shop.app. Required for functionality.
Provider: .shop.app
Service: Shop View Service Privacy Policy
Type: server_cookie
Expires in: Session
Name: consentHeader
Purpose: Stores the visitor's consent state; required for consent management to work correctly.
Provider: simpli-inthebox.com
Service: Termly View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: csrf_token
Purpose: Protects against hacking and malicious actors.
Provider: simpli-inthebox.com
Service: Django View Service Privacy Policy
Type: http_cookie
Expires in: 29 days
Name: _shop_app_essential
Purpose: Strictly necessary cookie for the Shop app / Shop Pay functionality.
Provider: .shop.app
Service: Shop View Service Privacy Policy
Type: http_cookie
Expires in: 11 months 30 days

Performance and functionality cookies:

These cookies are used to enhance the performance and functionality of our Website but are non-essential to their use. However, without these cookies, certain functionality (like videos) may become unavailable.

Name: wpm-ri-{id}
Purpose: Deduplication cookie set by the Shopify Web Pixels Manager. Ensures each web pixel or tracking script emits only one event per rendered page request. A new uniquely named instance is created per request.
Provider: simpli-inthebox.com
Service: Shopify Web Pixels Manager View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: pushowl_popup_seen_83459
Purpose: Records that the PushOwl subscription prompt has already been shown to the visitor, to avoid repeating it.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: pushowl_permission_not_granted-1.5-e4bab435-bb7c-44b1-a3e7-797be8909213
Purpose: Records that the visitor has not granted push notification permission, so the prompt behaves accordingly.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_local_storage
Expires in: Persistent
Name: pushowl_visitor_token
Purpose: Identifies the visitor to the PushOwl service to manage push notification subscriptions.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_local_storage
Expires in: Persistent
Name: pushowl_referrer
Purpose: Stores the referrer URL for the PushOwl push notification service.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: po_visitor
Purpose: PushOwl visitor identifier used by the push notification service.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: http_cookie
Expires in: 11 months 30 days
Name: pushowl_shopify_config-1.5-e4bab435-bb7c-44b1-a3e7-797be8909213
Purpose: Stores the PushOwl web-push configuration for the store so the push notification feature can work.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: pushowl_shopify_config-1.5-6ed42a39-3efe-4ea1-bbd7-afb3c6871f5f
Purpose: Stores the PushOwl web-push configuration for the store so the push notification feature can work.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: pushowl_landing_page_url
Purpose: Stores the landing page URL used by PushOwl for push notification attribution.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: pushowl_landing_page_url_params
Purpose: Stores the landing page URL parameters used by PushOwl for attribution.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: pushowl_session_token
Purpose: Session token used by the PushOwl push notification service.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: chub
Purpose: Used by the C:Hub customer-accounts app to enable account-related features.
Provider: simpli-inthebox.com
Service: C:Hub View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: pushowl_current_config_key
Purpose: Stores the current PushOwl configuration key used by the push notification widget.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: pushowl_original_url_params
Purpose: Stores the original URL parameters used by PushOwl for attribution.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_local_storage
Expires in: Persistent
Name: pushowl_subdomain
Purpose: Stores the PushOwl subdomain used to deliver push notifications.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: pushowl_optin_seen_count
Purpose: Counts how many times the PushOwl opt-in prompt has been shown to the visitor.
Provider: simpli-inthebox.com
Service: PushOwl (Brevo) View Service Privacy Policy
Type: html_session_storage
Expires in: Session
Name: bugsnag-anonymous-id
Purpose: Anonymous identifier used by Bugsnag for error monitoring and application stability diagnostics.
Provider: simpli-inthebox.com
Service: Bugsnag (SmartBear) View Service Privacy Policy
Type: html_local_storage
Expires in: Persistent
Name: chAeRecentlyViewed
Purpose: Stores the visitor's recently viewed products to power the "recently viewed" feature.
Provider: simpli-inthebox.com
Service: C:Hub View Service Privacy Policy
Type: html_local_storage
Expires in: Persistent

Analytics and customization cookies:

These cookies collect information that is used either in aggregate form to help us understand how our Website is being used or how effective our marketing campaigns are, or to help us customize our Website for you.

Name: _ga
Purpose: Records a particular ID used to come up with data about website usage by the user
Provider: .simpli-inthebox.com
Service: Google Analytics View Service Privacy Policy
Type: http_cookie
Expires in: 1 year 1 month 4 days
Name: _shopify_y
Purpose: Shopify analytics.
Provider: .simpli-inthebox.com
Service: Shopify View Service Privacy Policy
Type: server_cookie
Expires in: 1 year
Name: _shopify_analytics
Purpose: Used by Shopify to collect internal analytics about how visitors browse and use the store.
Provider: simpli-inthebox.com
Service: Shopify View Service Privacy Policy
Type: http_cookie
Expires in: 11 months 30 days
Name: _shopify_s
Purpose: Shopify analytics.
Provider: .simpli-inthebox.com
Service: Shopify View Service Privacy Policy
Type: server_cookie
Expires in: 30 minutes
Name: mp_#_perfalytics
Purpose: First-party Mixpanel analytics storage (visitor distinct ID and properties), delivered through the Freshpaint data platform. Used to understand how visitors use the store.
Provider: simpli-inthebox.com
Service: Mixpanel (via Freshpaint) View Service Privacy Policy
Type: html_local_storage
Expires in: Persistent
Name: _shopify_s
Purpose: Shopify analytics.
Provider: .e9296b.myshopify.com
Service: Shopify View Service Privacy Policy
Type: server_cookie
Expires in: 30 minutes
Name: _ga_#
Purpose: Used to distinguish individual users by means of designation of a randomly generated number as client identifier, which allows calculation of visits and sessions
Provider: .simpli-inthebox.com
Service: Google Analytics View Service Privacy Policy
Type: http_cookie
Expires in: 1 year 1 month 4 days
Name: _shopify_y
Purpose: Shopify analytics.
Provider: .e9296b.myshopify.com
Service: Shopify View Service Privacy Policy
Type: server_cookie
Expires in: 1 year
Name: __shopify_agent_context_events
Purpose: Used by Shopify to store context events for Shopify's shopping/agent features.
Provider: simpli-inthebox.com
Service: Shopify View Service Privacy Policy
Type: html_session_storage
Expires in: Session

Advertising cookies:

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

Name: _shopify_marketing
Purpose: Used by Shopify to store marketing and attribution data for measuring advertising and campaign performance.
Provider: simpli-inthebox.com
Service: Shopify View Service Privacy Policy
Type: http_cookie
Expires in: 11 months 30 days
Name: sib_cuid
Purpose: Brevo (Sendinblue) contact identifier used for marketing automation and visitor tracking.
Provider: .simpli-inthebox.com
Service: Brevo (Sendinblue) View Service Privacy Policy
Type: http_cookie
Expires in: 5 months 29 days
Name: ar_debug
Purpose: Set by LinkedIn (px.ads.linkedin.com) and used for advertising and measurement debugging.
Provider: px.ads.linkedin.com
Service: LinkedIn Ads View Service Privacy Policy
Type: server_cookie
Expires in: 1 month
Name: li_sugr
Purpose: Set by LinkedIn to build a probabilistic identifier of the visitor for advertising and retargeting.
Provider: .linkedin.com
Service: LinkedIn Ads View Service Privacy Policy
Type: server_cookie
Expires in: 2 months 29 days
Name: AnalyticsSyncHistory
Purpose: Set by LinkedIn to store the time a synchronization with the lms_analytics cookie was performed, for advertising purposes.
Provider: .linkedin.com
Service: LinkedIn Ads View Service Privacy Policy
Type: server_cookie
Expires in: 30 days
Name: bcookie
Purpose: Used to optimize the range of advertising on Linkedin
Provider: .linkedin.com
Service: LinkedIn Ads View Service Privacy Policy
Type: server_cookie
Expires in: 11 months 30 days
Name: UserMatchHistory
Purpose: These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn's marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Provider: .linkedin.com
Service: LinkedIn Ads View Service Privacy Policy
Type: server_cookie
Expires in: 30 days
Name: li_adsId
Purpose: Set by LinkedIn for advertising purposes and to identify the visitor across LinkedIn ad services.
Provider: simpli-inthebox.com
Service: LinkedIn Ads View Service Privacy Policy
Type: html_local_storage
Expires in: Persistent
Name: lidc
Purpose: These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn's marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Provider: .linkedin.com
Service: LinkedIn Ads View Service Privacy Policy
Type: server_cookie
Expires in: 1 day
Name: collect
Purpose: Set by LinkedIn's ad pixel (px.ads.linkedin.com) to collect data on visitor behavior for advertising and conversion measurement.
Provider: px.ads.linkedin.com
Service: LinkedIn Ads View Service Privacy Policy
Type: pixel_tracker
Expires in: Session

Social networking cookies:

These cookies are used to enable you to share pages and content that you find interesting on our Website through third-party social networking and other websites. These cookies may also be used for advertising purposes.

Name: bscookie
Purpose: Cookie used for Sign-in with Linkedin and/or for Linkedin follow feature on 3rd party websites
Provider: .www.linkedin.com
Service: LinkedIn Ads View Service Privacy Policy
Type: server_cookie
Expires in: 11 months 30 days

How can I control cookies on my browser?

As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser's help menu for more information. The following is information about how to manage cookies on the most popular browsers:
In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit:

What about other tracking technologies, like web beacons?

Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our Website or opened an email including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

Do you use Flash cookies or Local Shared Objects?

Websites may also use so-called "Flash Cookies" (also known as Local Shared Objects or "LSOs") to, among other things, collect and store information about your use of our services, fraud prevention, and for other site operations.

If you do not want Flash Cookies stored on your computer, you can adjust the settings of your Flash player to block Flash Cookies storage using the tools contained in the Website Storage Settings Panel. You can also control Flash Cookies by going to the Global Storage Settings Panel and following the instructions (which may include instructions that explain, for example, how to delete existing Flash Cookies (referred to "information" on the Macromedia site), how to prevent Flash LSOs from being placed on your computer without your being asked, and (for Flash Player 8 and later) how to block Flash Cookies that are not being delivered by the operator of the page you are on at the time).

Please note that setting the Flash Player to restrict or limit acceptance of Flash Cookies may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our services or online content.

Do you serve targeted advertising?

Third parties may serve cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. They can accomplish this by using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details, or other details that directly identify you unless you choose to provide these.

How often will you update this Cookie Policy?

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

The date at the top of this Cookie Policy indicates when it was last updated.

Where can I get further information?

If you have any questions about our use of cookies or other technologies, please email us at info@simpli-inthebox.com or by post to:

OPERARI S.R.L. Società Benefit
Corso Magenta 56
Milano, MI 20123
Italy